From now on, the McCann Erickson network of agencies will be country email list responsible for advertising the Holiday Inn hotel chain. The network competed on the pitch against Fallon US. The decision is made in the context of the international review of agencies being carried out by the hotel group Intercontinental Hotels Group, a group to which they belong, in addition to the Holiday Inn chain , the Crowne Plaza brand. Holiday Inn's worldwide advertising budget is estimated at around €70 million. McCann Erickson will be responsible for developing television, print, outdoor country email list online campaigns. What was going to be an interactive Christmas invitation lady with its web platform for customers and suppliers, has had quite a viral effect and has reached interesting numbers of participation and visits: – more than 1500 unique visits – more than 800 votes to defend the belief or not in Santa Claus – Results: 82% believe in the figure of Santa Claus against 18% of unbelievers.
Multiple graphic proofs of the existence of Santa Claus : Montages country email list in historical photos, cinephiles, sports The creative agency PixelandPixel congratulated its clients, suppliers and friends on Christmas with Proyecto Santa. An interactive, original and endearing action that goes beyond the online Christmas greeting: it presents a whole universe that invites you to prove with irrefutable evidence whether or not you believe in the country email list existence of Santa Claus, without ever damaging his image. The objective of this independent agency through this digital platform is, almost like a popular audit, to have real-time percentages of the levels of believers and unbelievers in this mythical figure of Christmas and to get customers to smile, to make your agency philosophy real: make your brand smile. With interactivity, it aims to envelop the user in a universe of magic and Christmas spirit, and also share the best evidence that users have presented: spectacular montages of historical, cinephile and private photos that at least amuse, excite and move the threads.
Of the sensitive fiber so typical of these dates. FRENADOL begins its professional relationship with netthink with the new Frenadol PS online campaign. The campaign reinvents the concept of country email list offline communication and shows a place developed in 3D from inside a box of tissues, where a cold will never again be an excuse to stay home. In it you can see the different contents offered by the FRENADOL PS site. In addition to conventional formats, the campaign has interesting rich media formats that allow user interaction. Along with the campaign, netthink has developed the country email list website where, in addition to knowing the characteristics and virtues of the product, you can delve into the knowledge of classic tricks to fight colds, see the Frenadol PS campaigns or take a Entertaining test in which to discover the knowledge that the user has about the flu and the cold.To celebrate these Christmas holidays, Punta Alta, the agency specializing in health marketing and communication, has developed a very special gift for all its clients and collaborators: a "mountain" of jams.
